Monday, January 28, 2008

monetize vs making money

37 Signals' David Heinemeier Hansson (the creator of Ruby on Rails) takes a hard shot at corporate web culture:
Only in the perverted world of the web can something as simple and fundamental as making money be in need of a fancy word like “monetize”. The most basic principle of business doesn’t need an exotic dress and an academic hat. Just a pair of working gloves.