Keeping paid content alive

Rupert Murdoch might be a total creepshow, but he's also the last hope for paid content on the web, according to Romenesko:

"We are going to greatly expand and improve the free part of the Wall Street Journal online, but there will still be a strong offering" for subscribers, he says. "The really special things will still be a subscription service, and, sorry to tell you, probably more expensive."