While the major media companies continue to wallow in the idea that Internet publishing can be a mass-audience game, a new study shows that Al Qaeda--yes, that Al Qaeda--fully understands the concept that Internet publishing is no longer about broadcasting, but instead narrowcasting. Take a page from the terrorists, folks, because that's the future of the industry (not the blowing-up part, but the different-audiences-want-different-things part, duh).
PS. Thanks to Paul M. Davis for the link!
Wednesday, November 21, 2007
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