Wednesday, November 21, 2007

What do you do when Al Qaeda understands the Internet better than the New York Times?

While the major media companies continue to wallow in the idea that Internet publishing can be a mass-audience game, a new study shows that Al Qaeda--yes, that Al Qaeda--fully understands the concept that Internet publishing is no longer about broadcasting, but instead narrowcasting. Take a page from the terrorists, folks, because that's the future of the industry (not the blowing-up part, but the different-audiences-want-different-things part, duh).

PS. Thanks to Paul M. Davis for the link!